The inspiration behind our Loops chair collaboration with Mark Product is starting to emerge from our London Studio.

A selected design team at PENSON are reinterpreting Mark Products’ classic Loops Chair to celebrate Mark Product & Clerkenwell Design Week‘s 10th birthdays. You can read about our involvement with the cool project here.

After some serious deliberation over biscuits and tea (essential design fuel), the team started pulling ideas & inspiration together on how we could design something utterly unique whilst also remaining entirely true to PENSON’s character.

Thankfully this comes naturally to the PENSON design team – no matter what we’re creating, the design story is the same whether we’re designing a space, a brand story or a piece of furniture or art.

With that said, we got to work creating our mood and inspiration for the design competition. We’ve chosen to share a snapshot here of the main threads and colours that tie our inspiration together. Taking inspiration from the beauty of nature and Alexander McQueen, this mood board reflects our design thinking for the competition.

 

©PENSON Concept Mood Board

©PENSON Concept Mood Board

 

That’s all we’re going to say and share for now…until you can see our final design at the Mark Product showroom from the 21st May onwards.

The interactive ‘Power of Ten’ exhibition aims to highlight the collaboration not only at the heart of Mark Product’s design and manufacturing process but also between the furniture, art and the Design community.

You’ll be able to vote on your favourite re-interpretation before the winner is announced at the Mark Product closing party on 23.05.19