News

The Loft is nominated for Hospitality Award

By Sarah Bean

A brightly coloured graffiti street with The Loft parked up on the back of a trailer

The Worldwide Hospitality Awards have nominated The Loft for 'Best Concept'.

 

Voting is now open! To vote, please click here. Anyone can register and vote - it takes a matter of minutes.

A beach-scape shot of The Accor Loft parked on a cliff overlooking the bay
iconThe Loft can be parked anywhere as your movable hotel. Image © Bastien Balmet

Designed by PENSON in partnership with Accor, we've created The Loft as a brand new adventure in hospitality.

 

A premium hotel room that can travel around the world, taking its guests anywhere, it opens out as a highly functional mobile sleeping and event solution. The Loft takes you to the places you want to go – at the heart of great events and nature.

The Loft with iridescent coloured sides on a trailer on a 4x4 in an open space
iconThe Loft is light and functional
The Loft with iridescent coloured sides on a trailer on a 4x4 in an open space
iconIt's easy to tow

Following the creation of the Accor Loft prototype earlier this year, The Loft has been travelling Europe and popping up at the most coveted events over summer. Full production is in the pipeline.

 

This ‘one of a kind’ innovative concept combines amazing experience with functionality and comfort.

The interior of The Loft shot from above looking down the stairs onto the kitchen
iconThe interior is surprisingly roomy

The winners will be announced at the InterContinental Paris Le Grand on Thursday 21st November 2019.

 

Congratulations to everyone who's been nominated. We look forward to celebrating with you at the awards!